Since April 8, 2016 new tax rate of Cross-border e-Commerce brought amounts of public attention, the hottest topic is “more expensive or cheaper” has to be paid for cross-border products. Because “50 RMB tax free” is cancelled, this perks disappear means lower unit price suddenly becomes a disadvantage that no one would buy it. Generally speaking the actual payment affected by new tax rate, still depends on product category. Simply put a word, there is a comparison table for a reference,
First of all, a whole picture of retail pricing in cross border ecommerce platform is changed from low to high level, it’s estimated average 15% to 50% increase at each product. Take advantage of old tax benefit, FMCG products such as baby formula, baby diapers and low-end cosmetics etc. occupied most market share, short product lifecycle and high repurchase rate generate huge visit traffic, results in higher GMV sales volume compared to other product categories. However,